<?xml version="1.0" encoding="utf-8"?>
<rss version="2.0"
    xmlns:dc="http://purl.org/dc/elements/1.1/"
    xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
    xmlns:admin="http://webns.net/mvcb/"
    xmlns:rdf="http://www.w3.org/1999/02/22-rdf-syntax-ns#"
    xmlns:content="http://purl.org/rss/1.0/modules/content/">

    <channel>
    
    <title>Product Launches</title>
    <link>http://sierra-media.com/index.php/product_launches/index/</link>
    <description></description>
    <dc:language>en</dc:language>
    <dc:creator>action@sierra-media.com</dc:creator>
    <dc:rights>Copyright 2009</dc:rights>
    <dc:date>2009-11-11T20:43:27+00:00</dc:date>
    <admin:generatorAgent rdf:resource="http://expressionengine.com/" />
    

    <item>
      <title>My Group Card helps non&#45;profits raise money</title>
      <link>http://sierra-media.com/index.php/product_launches/my_group_card_helps_non-profits_raise_money/</link>
      <guid>http://sierra-media.com/index.php/product_launches/my_group_card_helps_non-profits_raise_money/#When:20:43:27Z</guid>
      <description>This short marketing video for My Group Card was shot in our Studio Z, located in our downtown Everett,WA offices. Local animator, Tim Turner did the intro sequence using Maya and Shake. Shot in HD with opur Panasonic HVX200, Steven Bradford was DP/cameraman. Krista Quimby wrote the script and Daniel A. Cardenas handled the producing and directing. n58m3w6stz</description>
      <dc:subject></dc:subject>
      <dc:date>2009-11-11T20:43:27+00:00</dc:date>
    </item>

    <item>
      <title>Bally&#8217;s gamble with Intermec pays off bigtime</title>
      <link>http://sierra-media.com/index.php/product_launches/ballys_gamble_with_intermec_pays_off_bigtime/</link>
      <guid>http://sierra-media.com/index.php/product_launches/ballys_gamble_with_intermec_pays_off_bigtime/#When:20:14:38Z</guid>
      <description>We got the assignment to shoot a very interesting video case study for Intermec at Bally&#8217;s Technology in Las Vegas. They are the creators of video poker and slot machines. The case study shows that by using Intermec wireless printers in their busy warehouse, they are able to save time and money.</description>
      <dc:subject></dc:subject>
      <dc:date>2009-11-11T20:14:38+00:00</dc:date>
    </item>

    <item>
      <title>Fluke Press Tour</title>
      <link>http://sierra-media.com/index.php/product_launches/fluke_press_tour/</link>
      <guid>http://sierra-media.com/index.php/product_launches/fluke_press_tour/#When:21:24:48Z</guid>
      <description>To help wow the technology press corps, we helped Fluke Corporation with a short video of 3 killer new products. The approach was short and sweet, basically shot in one day on site with some exteriors as pick&#45;ups. Edited with a music bed and used together and separately on live and passed around. The coolest shot was dropping a DMM (digital multimeter of which Fluke makes the best in the world) into a clear tank of water and seeing it continue to work. We also dropped the unit 2 meters from a ladder and yep, it kept on tickin&#8217;. Check out the video, and check out these great products at www.fluke.com 

Daniel Cardenas
Producer/Director</description>
      <dc:subject></dc:subject>
      <dc:date>2009-11-10T21:24:48+00:00</dc:date>
    </item>

    <item>
      <title>20 New Products from Amprobe</title>
      <link>http://sierra-media.com/index.php/product_launches/20_new_products_from_amprobe/</link>
      <guid>http://sierra-media.com/index.php/product_launches/20_new_products_from_amprobe/#When:19:54:59Z</guid>
      <description>How do you introduce 20 new products on a limited budget? Give us a call. We created this multi&#45;purposed high impact video for Amprobe. It addresses several vertical markets and works for distributors as well. The deliverable was a DVD, Windows Media and Flash video in a simple player. Created using After Effects with Knoll Lighting Effects from Red Giant Software, live video, application photography, and even some stock photography. All of this was composited and layed over a driving original sound track created in house. This just rocks and is a pleasure to watch. Not to mention how cool the relatively inexpensive products are. And the red color rocks&#8230;. TG for digital video, I don&#8217;t miss the analog tape days. This would have been a messy blood bath of chroma smear.</description>
      <dc:subject></dc:subject>
      <dc:date>2009-11-10T19:54:59+00:00</dc:date>
    </item>

    
    </channel>
</rss>