Learn how and why we produce videos the way we do. Keep up with our some great ideas how to use videos in your plan and step by step case studies that we put together for those who want to understand the video production process.
October 15th marked Diamond Knot Craft Brewing's 20th anniversary! What started out as a hobby is now a popular ale house and restaurant on the Mukilteo waterfront. During the summer months, Diamond Knot opens up an ice cream window for walk up customers. Five years ago, Northwest Live created a video for Diamond Knot when they were still just an ale house. It's amazing to watch this local brewery … [Read more...]
It's that time again. This week we chose Fluke Network's "Dang it" Hot Yoga video for our Sierra Media Monday. How many times have you been distracted and forgot something? Maybe you forgot to link your report to the company website. Or maybe you forgot to press send. Maybe you forgot the report altogether. Monday's can be awful as it is and being distracted doesn't help matters. Its important to … [Read more...]
It’s 2pm.There is a lull in the workload.You have five minutes until your next meeting.Let’s face it, you just need a break. You need a few minutes to let your brain cool down and unwind. That’s why we are introducing Media Monday’s! Every week we will be reaching into our video archives. Sometimes, we’ll just make a new video because… well, we just really like making videos.Take a look at this … [Read more...]
I’ve had this idea for an ad brewing in my head for a long time. What if we could use a real-world scenario with actors, in a diner, to play out a slice of life from a couple of working-class guys promoting an electrical tester. I know, I know, not too sexy, but hey, that’s the kind of stuff video creators lay awake at night thinking about. I know, I know, not too sexy, but hey, that’s the kind … [Read more...]
What does a large man, a yoga mat and a purple headband have in common? Well in this case, a lot. It was all part of a campaign to launch a cloud based service that works with a cable tester. The idea for dang it moments video campaign came from a corporate client who came to us and said what do you think? I said, sure, let's give it a try. The premise is all the dang it moment you have when … [Read more...]