Learn how and why we produce videos the way we do. Keep up with our some great ideas how to use videos in your plan and step by step case studies that we put together for those who want to understand the video production process.
How my job saves you money and increases the quality of your video. Using motion graphics as an alternative to video to save time, money and video quality I’ve been working at Sierra Media for over three years. The majority of my job is doing motion graphics and visual effects. So what does that mean for the layperson? In the most general terms, I make your video shine, pop, and explode with … [Read more...]
YouTube Marketing eBook Do you feel like you’ve got a handle of the success of your YouTube channel? Well, you may need to step back a bit. Baker Built Works, a part of our Sierra Media Studios has created a YouTube Marketing eBook to successfully using YouTube as a media marketing platform. The reality is that many businesses spend thousands of dollars creating corporate video … [Read more...]
The versatility of video, it’s ability to effortlessly combine information and entertainment, is what makes video an invaluable marketing tool for all businesses. You could be the largest corporation in America, or the smallest backwoods start-up business in the Pacific Northwest, but video is still going to be an important tool in your marketing arsenal. This is why we are so passionate about … [Read more...]
I live by the twist of the the old adage, “Practice makes perfect”. Practice makes permanent, and perfect practice makes perfect. There’s a good reason that these words of wisdom have stuck around for so long. The message of the axiom is clear; smart hard work is the key to success. Practicing your skills, honing your abilities, creating something through your determination and labor—this is how … [Read more...]
After days of laboring, you’ve finally got it in your hands. Well, on your computer screen, at least. Your video. Hours of discussing and talking with the video production team as they researched your company and your brand story, take after take of video footage as you were interviewed for your video, and all the revenue put toward it— you’ve finally got it. And it’s fantastic! The video is just … [Read more...]